Helps Small Business Create Professional E-Commerce Web Sites for Under $100
SAN FRANCISCO, CA, APRIL 13, 1999 - Multiactive Software Inc. announced that its award-winning electronic commerce solution, ecBuilder 4.0, has been launched into the North American retail market. The announcement came from Robert Saare, Multiactives Director of North American Distribution, as part of a presentation to delegates of RetailVision Spring 99, the premier show that unites the technology industrys retailers and vendors.
ecBuilder 4.0 offers small and home-based businesses the opportunity to create their own commerce-capable Web sites easily and affordably. Using wizard-driven screens, ecBuilder can create a Web site for any individual from their own PC in under an hour. The customization features enable all users to create unique and attractive sites even if they have no technical or design skills.
ecBuilder 4.0, which retails for $99, is the latest retail product released from Multiactive Software, makers of Maximizer contact management software. Maximizer has been the leading Internet Savvy customer management tool since its release 12 years ago.
"Our software enables small and home-based businesses everywhere to compete globally," said Brent Halverson, President, Multiactive Software. "With our move into the retail market, your neighbor who sells antiques out of his or her garage, can pick-up a copy of ecBuilder 4.0 from their local software retailer, build their Web site while dinner is cooking, and have received their first online inquiry by the time they are ready for dessert. ecBuilder 4.0 has brought e-commerce to the masses."
ecBuilder 4.0 was recently recognized as the "Best Internet Commerce Software" solution when it won a prestigious Codie Award in March of this year. Multiactive and ecBuilder 4.0 beat out major industry players including Microsoft, Adobe Systems, and Net Perceptions, maker of the e-commerce technology behind giant Internet bookseller Amazon.com, to win the award.
"We have a large number of premier retailers wanting to display our product," said Saare. "They believe that this is a software package that their customers will definitely want. The software is easy-to-use, it solves a business need, and its affordable in short, its everything that people want and need to get their business online."
Key Benefits of ecBuilder 4.0
- ecBuilder 4.0 allows computer users (with little technical or design experience) to create and update a commerce-capable Web site from a PC for less than $100.
- Easily begin to accept orders, using a series of wizard-driven screens that walk the user through the steps to answer inquiries, and provide product and marketing information online.
- Built in ecOrderDesk receives and manages orders; visitors to an ecBuilder 4.0 Web site can purchase multiple items and pay for them with credit cards and other electronic payment methods.
- Over 30 customizable templates provide users with a wide variety of design options to choose from. With easy-to-use business templates, users can add up to 100 catalog items and an additional 10 content pages or marketing messages to their site.
- ecBuilder 4.0 allows users to showcase products and services with photos, graphics, animations, and sounds by supporting 35 graphic file formats, as well as any audio, video, or document files they have on their PC.
- User sites are automatically promoted to popular search engines and can be hosted by any Internet Service Provider or Web Presence Provider.
- Easily integrates with popular contact management software, such as Maximizer.
